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For years, so-called experts and real experts have published ebooks on how to beat the search engines, how to use them to your own ends, and how to perform all kinds of tricks to make your page rank higher. The one proven and consistent way to get great rankings from the search engines is through good, accurate, and fresh content. The first consideration for your content is how well it works for people visiting your site, not web spiders. You're not selling products to programs, but to people. The first thing you need to do is write a good article that is pertinent to your site, without worrying about what it may do to search engine placement. Business - Directory of business/finance/loan/mortgage related partner sites Computers - Directory of computer hardware/software/peripheral related partner sites Internet - Directory of webhosting/webdesign/internet marketing related partner sites Software - Directory of software related partner sites Web Design - Directory of web design/development related partner sites Web Hosting - Directory of web hosting related partner sites Web Promotion - Directory of search engine optimization/internet marketing related partner sites Web Resources - Directory of other web related partner sites Recreation - Directory of travel/hotel/cruise related partner sites Casino - Directory of online gambling/poker/blackjack/roulette related partner sites Health - Directory of online pharmacy/hospital/health related partner sites Shopping - Directory of online shopping/gift related partner sites Miscellaneous - Directory of all other partner sites At this point, a lot of webmasters make a serious error: they use a content generator to create keyword-optimized nonsense. No matter how well done this is, it performs two functions: first, it makes the customers mad. If you're depending on affiliate sales, placing third in Google rankings will not do you any good when your potential customers click away in disgust. The second thing it does is allow the search engines to locate unnatural structures. Nonsense text will have a number of structures within it that are extremely rare in the English language: fig booty, for instance, is not likely to turn up anywhere.
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